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		<title>A theory for change</title>
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		<pubDate>Sat, 11 Apr 2009 17:22:19 +0000</pubDate>
		<dc:creator>Dposorio</dc:creator>
				<category><![CDATA[blogging]]></category>
		<category><![CDATA[e-activism]]></category>
		<category><![CDATA[bulk email]]></category>
		<category><![CDATA[email campaigns]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[fundraising tips]]></category>
		<category><![CDATA[mass email]]></category>
		<category><![CDATA[take action]]></category>
		<category><![CDATA[writing]]></category>

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		<description><![CDATA[Adam Green posted this article on OpenLeft criticizing a mass email he received from the Democratic Senatorial Campaign Committee. What was wrong? No where in the email Adam received was there a theory on for why the call to action will have any impact &#8211; what he calls a &#8220;theory for change.&#8221; It didn&#8217;t pass [...]]]></description>
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